MA 09 REMANUFACTURE AND CUSTOMER SATISFACTION: A CONCEPTUAL STUDY


REMANUFACTURE AND CUSTOMER SATISFACTION: A CONCEPTUAL STUDY

Opusunju, Michael Isaac
Department of Business Administration
Faculty of Management Sciences
Nasarawa State University
opusunjumike@gmail.com

MURAT, Akyuz 
Department of Business Administration
Nile University of Nigeria
murat.akyuz@nileuniversity.edu.ng

JIYA, Ndalo Santeli
Department of Business Administration
Nile University of Nigeria
jiyasant@yahoo.com

Abstract
The study assesses remanufacture and customer satisfaction with a particular reference to Automobile Industry in Nigeria. One of the  problems is that Automobile Industry in Nigeria hardly develop skills in Nigeria to repair, dismantle, replace and clean used cars or accident cars to actually looked like the original cars to satisfy customers in terms of customer perceive value, customer perceive end result and customer perceive quality. The study used theoretical or conceptual issues and grounded in published research literature and used secondary sources in the form of a desk survey. The study concludes that remanufactured cars contribute to customer satisfaction in Automobile Industry in Nigeria. The study also concludes that remanufactured such as dismantling, repairing, cleaning and replacing can contribute to customers perceive values, customers perceive end result and customers perceive quality in Automobile Industry in Nigeria. The study therefore recommends that Automobile Industry should remanufacture their product in Nigeria to resemble the original product. They should dismantle the product correctly which will actually contribute to customers satisfaction in terms of customers perceive value, customer perceive end results and customer perceive quality.

Keywords:  Remanufacture, Customer Satisfaction, Repair, Customers Perceive value and Cleaning


Akyuz, M., Opusunju, M. I., & Jiya, N. S. (2019, March). Remanufacture And Customer Satisfaction: A Conceptual Study. International Journal of Social Sciences, 3(15), pp. 217-225.

https://drive.google.com/open?id=1J08hnVAQvW3mWKA_jhaoc1y0abc272Pd 



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